One District, One Product Regional Summit

Prime Minister Narendra Modi on December 29, 2018 visited Varanasi and Ghazipur in Uttar Pradesh on December 29, 2018.

The Prime Minister laid the foundation stone of medical College in Ghazipur during the visit in the presence of Chief Minister Yogi Adityanath. He took stock of the preparations for the Pravasi Bharatiya Divas

About ODOP:

ODOP is aimed at giving a major push to traditional industries synonymous with the respective districts of the state.

The objective of the ODOP is to optimise production, productivity, and income, preservation and development of local crafts, promotion of art, improvement in product quality and skill development.

ODOP is basically a Japanese business development concept, which gained prominence in 1979. It is aimed at promoting a competitive and staple product from a specific area to push sales and improve the standard of living of the local population. Over time, it has been replicated in other Asian countries as well.

The main objectives of the One District One Product Scheme of Uttar Pradesh are as follows:

  • Preservation and development of local crafts/skills and promotion of the art.
  • Increase in the incomes and local employment (resulting in the decline in migration for employment).
  • Improvement in product quality and skill development.
  • Transforming the products in an artistic way (through packaging, branding).
  • To connect the production with tourism (Live demo and sales outlet – gifts and souvenir).
  • To resolve the issues of economic difference and regional imbalance.

To take the concept of ODOP to national and international level after successful implementation at the State level.

Committee to monitor DFI implementation soon

The government is in the process of setting up a panel to monitor the implementation of the recommendation of the Doubling Farmers’ Income (DFI) committee, a senior agriculture ministry official said.

The government in 2016 constituted an expert committee headed by Dalwai to look into the entire agriculture ecosystem in the country to suggest ways and means to reform it so that farmers’ income can be doubled by 2022. The panel, in the last two-and-a-half years, came out with 14 voluminous reports that deal with all aspects of agriculture including agri inputs, risk management, post-harvesting, and agri-logistics.

The final recommendations, submitted by the committee a few months ago, were accepted by the government, paving the way for their implementation. The immediate and greater attention will be given to tapping the low-hanging fruits in the production and post-production stages of agriculture.

There is a need to make the States understand the value of undertaking reforms in the agricultural marketplace.


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